Denver-based MJ Freeway cannabis software firm fights cyberattacks, outages, missed deadlines, negative press


It’s been a brutal year for Denver-based MJ Freeway, the pioneering firm that creates “seed-to-sale” tracking and business software for the cannabis industry.

The company’s latest problem: a missed deadline on a big project in Washington state. It comes on the heels of multiple data breaches this year, service outages in January and October that affected shops and a dropped contract in Nevada.

Cannabis tracking inventory software may not be very sexy or exciting, but it’s an essential part of today’s multibillion-dollar legal cannabis industry. Seed-to-sale tracking ensures cannabis businesses are in compliance with state and local regulations.

The issues have tarnished MJ Freeway, which became a leader on the data side of the legal marijuana industry after it launched in 2010. According to MJ Freeway, more than 40 percent of cannabis businesses – in 23 states and five countries – now use the company’s software platforms to track issues such as inventory control in thousands of retail dispensaries, as well as growing and processing operations.

Regarding the missed deadline in Washington, a Washington regulatory official said an ambitious plan to transfer the state’s tracking contract within a few short months fell short.

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